Client Background:
Tashiil Center is an emerging business hub offering a range of professional services tailored to modern entrepreneurs and enterprises. With a vision to establish itself as a trusted name in its industry, Tashiil sought a strong and memorable brand identity to set it apart in a competitive market.

Challenge:
As a new player in the industry, Tashiil Center needed a compelling brand presence that reflected its values of reliability, innovation, and professionalism. The challenge was to create a unique and impactful logo that would encapsulate Tashiil’s mission and resonate with its target audience.

Solution:
Generex Communications took a comprehensive approach to branding, guiding Tashiil Center through the entire logo development process, from concept to execution. Our strategy included:

Brand Discovery & Identity Development:

• Conducted in-depth research to understand Tashiil’s vision, target market, and industry positioning.

• Developed a brand identity framework that aligned with Tashiil’s core values and business goals.

Logo Concept & Design:

• Crafted multiple logo concepts that visually represented Tashiil’s brand story.

• Refined the chosen design with a balance of modern aesthetics and timeless appeal.

• Ensured the logo was versatile for use across digital and print mediums.

Final Implementation:

• Delivered a complete branding package, including logo variations, color palettes, and typography guidelines.

• Provided brand usage recommendations to maintain consistency across all platforms.

Results:

• Tashiil Center launched with a strong, professional brand identity that resonated with its audience.

• The new logo established credibility, creating a polished and trustworthy image for the business.

• Tashiil received positive feedback from clients and partners, reinforcing its market presence.